March 2026 Product Updates

What

Expose a reliable API endpoint providing event check-in data (e.g., attendee ID, timestamp, location/device, status) with pagination, filtering, and secure access for partners and internal systems.

Why

Operational partners and downstream systems (CRM, marketing automation, BI tools) require real-time or near-real-time attendance signals to trigger journeys, measure engagement, reconcile capacity, and validate SLAs.

How it’s helpful

• Operations: Automates attendance reconciliation and reduces manual exports.

• Sales/Marketing: Enables timely follow-ups based on actual attendance.

• Analytics: Improves accuracy of session and event ROI reporting.

• Integration: Standardizes data exchange, lowering maintenance costs.

What

Extend exhibitor export reports with a boolean or categorical ‘is_new’ column indicating first-time exhibitors for the event/series, with clear data definition and format.

Why

Organizers and sales teams segment communications and measure acquisition by differentiating new vs. returning exhibitors. Analysts need the flag for trend and cohort reporting.

How it’s helpful

• Sales/CS: Tailored outreach and upsell playbooks.

• Marketing: Accurate new-logo reporting and campaign targeting.

• Analytics: Cleaner cohort analyses without custom post-processing.

• Exhibitors: Receive communications relevant to their lifecycle stage.

What

Add a persistent, non-dismissable banner in the Admin Panel during event cloning that warns and blocks conflicting edits until cloning completes.

Why

Concurrent edits during cloning cause data inconsistencies, partial copies, and rework. Persistent UX guidance prevents accidental changes.

How it’s helpful

• Organizers: Avoids corrupt or partial event setups.

• Support: Fewer incidents from mid-clone edits.

• Reliability: Improves integrity of cloned configurations.

• Speed: Reduces rollback and retry cycles, saving staff time.

What

Display a profile completion indicator (score/state) in the Participants list, with clear criteria and visual status for quick scanning and filtering.

Why

Organizers need to identify incomplete profiles at a glance to improve data quality, discoverability, and networking outcomes.

How it’s helpful

• Operations: Targets reminders to users needing profile completion.

• Attendees: Better matches and visibility from richer profiles.

• Analytics: Improves data completeness KPIs.

• Scalability: Reduces manual checks across large cohorts.

What

Revise the algorithm and weights for profile completion to reflect current fields, relevance, and quality thresholds (e.g., photo, job title, interests, company, consent).

Why

Legacy scoring may misrepresent completeness and value. An updated, transparent model aligns incentives and improves matching quality.

How it’s helpful

• Users: Clearer guidance on what to fill and why.

• Matching: Higher-precision recommendations and search results.

• Product: More reliable KPI for growth and activation funnels.

• Compliance: Incorporates current consent and visibility requirements.

What

Add the profile completion score/state as a dedicated column in participant export reports, aligned with updated calculation logic and defined data types.

Why

Offline analysis and targeted outreach rely on exportable data. Including completion data reduces manual enrichment and spreadsheet work.

How it’s helpful

• Marketing/CRM: Segment audiences by completeness for campaigns.

• Analytics: Track improvements over time across events.

• Operations: Prioritize nudges where they’ll have the most impact.

• Consistency: Matches in-app list views and external reporting.

What

Revise the in-app trigger for rating meetings (e.g., timing, context, or signal) to prompt users at a more effective moment while minimizing disruption.

Why

Current triggers may prompt too early or late or in the wrong context, reducing response rates and skewing feedback.

How it’s helpful

• Product insights: Higher-quality, more representative ratings.

• UX: Less intrusive prompts, improved session flow.

• Organizers: Better NPS and meeting outcome analytics.

• Attendees: Feedback feels timely and meaningful.