Overview
Organisers can give exhibitors the ability to create exhibitor events. This ability can be granted at the exhibitor category level or at the individual exhibitor level.
There is no fixed list of built-in types of exhibitor events. Every exhibitor event is shaped by two independent choices: its Type and its Location / format. Combining the two produces the variety organisers see in practice, for example a "Product Demo" at the exhibitor's stand, a "Masterclass" in a conference room, or an online webinar.
1. Event Type
Types are created by the organiser in Meeting Formats → Exhibitor Events → Filters → Types (for example Product Demo, Masterclass, Networking Drinks). The Types list is shared with Sessions and Round Tables.
When an exhibitor clicks Add Event, they choose the Type first. The event form then adapts to that Type's rules, which can control:
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Which exhibitor categories can use the Type (Available to)
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Which visitor categories can see events of that Type (Visible to)
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Whether events of that Type are approved automatically (Auto approve)
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Whether the Type follows the global Exhibitor Events settings or its own (Global / Special), covering speakers, moderators, sponsors, online, hybrid, other locations, editing after approval and maximum duration
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When events of that Type can be scheduled (Events available)
See Exhibitor Event Restriction Settings for the full list of Type options.
2. Location and format
When creating an event, the exhibitor chooses where and how it takes place. The options available depend on the organiser's settings:
|
Option |
What it means |
Controlled by |
|---|---|---|
|
Your stands |
The exhibitor's own assigned stand(s), shown as Hall | Stand. Typical for product demos, presentations and stand receptions. |
Always available (default) |
|
Floor plan locations |
Any live hall or stand flagged as a conference location, such as a stage or conference room. |
Allow Exhibitor Events to select Session Floor Plan Locations |
|
Predefined custom locations |
A list of locations the organiser sets up in Config (translatable per language). |
Allow other location |
|
Specify an alternative location |
A free-text location entered by the exhibitor. |
Allow other location |
|
Online |
The event takes place online. |
Allow Online |
|
Hybrid |
The event takes place onsite and online. |
Allow Hybrid |
|
On-demand |
Content available to watch for a period rather than at a fixed time (shown with an "Available until" date in the app). |
Display controlled by Show on-demand events in all events list |
Each setting is applied globally in Meeting Formats → Exhibitor Events → Management → Config, or overridden per Type when Global / Special is turned on. See Exhibitor Event Enablement and Global Settings for a description of every Config setting.
Where approved exhibitor events appear
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The Exhibitor Events list and the exhibitor's company profile
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The Sessions list, alongside organiser sessions, when Include Exhibitor Events in Sessions is enabled
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The mobile app calendar view, when its setting is enabled (see App Exhibitor Events in Sessions Calendar View)
Admin Panel Access — Meeting Formats
Exhibitor Events management has moved to the Meeting Formats section of the Admin Panel. To access Exhibitor Events configuration:
Meeting Formats >> Exhibitor Events
Three tabs are available:
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Management — contains four sub-tabs: Exhibitor Events (list, create, and edit Exhibitor Events), Speakers and Moderators (shared Speakers and Moderators lists, with a save warning when changes affect other contexts), and Config (General Settings shared with Sessions and Round Tables, plus Exhibitor Events-specific settings).
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Filters — manage Subject Tags, Tracks, and Types for Exhibitor Events (shared with Sessions taxonomy; save warning applies).
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Templates — manage Organizer notifications and Exhibitor notifications (see Centralized Email Template Management for the full template list).
Previous location (deprecated): Exhibitor Events were previously managed as a session sub-type under Management >> Sessions. The underlying data model, approval workflow, and exhibitor-side event creation process are unchanged.
Multi-language Support for Predefined "Other Locations"
As of 1 July 2026, the predefined Other locations list in Meeting Formats → Exhibitor Events → Config now supports per-language translation.
What changed: Previously, the Other locations list stored a single shared value across all languages. Editing a location name in one language (e.g. German) would overwrite the value for all other languages.
New behaviour: Each location entry now maintains independent per-language values. Editing a location name in German does not affect the English value or any other language variant.
To configure Other locations for a specific language:
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Navigate to Meeting Formats → Exhibitor Events → Management → Config in the Admin Panel.
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Switch to the desired language using the language selector in the Admin Panel.
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The Other locations list now displays values in the selected language.
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Edit or add location names as needed. Changes apply only to the currently selected language.
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Click Save.
Migration note: Existing location values were preserved — prior single-language values are set as the default/fallback language. No manual re-entry is needed.
Frontend behaviour: Exhibitor Event creation and edit forms display Other location names in the user's selected language.
Scope: This change applies to both Exhibitor Events and regular Sessions where predefined Other locations are used.
Floor Plan Location Selection Beyond Assigned Booth
As of August 2026, organisers can allow Exhibitor Events to be located at any live conference-flagged Floor Plan location within the event — not only the exhibitor's assigned booth. This is useful for Exhibitor Events held in conference rooms, stages, or other mapped venues.
To enable:
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Navigate to Meeting Formats >> Exhibitor Events >> Management >> Config in the Admin Panel (Exhibitor Events settings area).
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Enable the checkbox labelled "Allow Exhibitor Events to select Session Floor Plan Locations".
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Click Save.
How it works for exhibitors (once enabled):
When an exhibitor creates or edits an Exhibitor Event, the Location dropdown displays four groups in this order:
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Your stands — the exhibitor's assigned booth/stand locations, sorted alphabetically (
<Hall> | <Stand>). -
Floor plan locations — all live Halls and Stands marked as conference locations (Conference Hall / Conference Room), sorted alphabetically (
<Hall> | <Stand>). Locations already listed under "Your stands" do not appear here. -
Predefined custom locations — the organiser's predefined custom locations (unchanged).
-
Specify an alternative location — free-text entry (unchanged).
Important notes:
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When the setting is disabled (default), exhibitors see only their assigned booth location(s). Existing behaviour is preserved.
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Attendees can view the selected Floor Plan location on Exhibitor Event pages and tap/click to navigate to the correct position on the Floor Plan.
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If the organiser later disables the setting, previously saved broader locations are retained (not deleted) — but exhibitors can no longer change the location to a non-booth venue.
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This setting applies to the Admin Panel and Web UI only. Open API and import flows are not affected.
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Only Live Floor Plan Locations appear in the dropdown. Hidden Halls, their Stands, and individually hidden Stands are excluded.
Key Points to Know
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Exhibitor events are managed in Meeting Formats → Exhibitor Events and share Tracks, Types and Tags with Sessions, but they differ from regular sessions set up by the organiser in the following key ways:
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Created by: Exhibitor events are created by exhibitors from their profile frontend, while regular sessions are created by organisers from the admin panel
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Approval: Exhibitor events need approval from organisers before being published, regular sessions do not require approval.
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Visibility: Exhibitor events can be filtered and displayed separately from regular sessions on the sessions list page, if the organiser enables Include Exhibitor Events in Sessions
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Schedule: An exhibitor event always blocks the time of its speakers and moderators. For attendees who add it to their schedule, it blocks their time only if the event's Type has Blocks time slots turned on. See Exhibitor Event Restriction Settings.
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Editing: Organisers can edit regular sessions but exhibitor events can only be edited by exhibitors before approval from the organiser.
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Tracks, Types, Tags, and Sponsors are shared with regular sessions and these are configured in the admin panel by the organiser.
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To have exhibitor events appear in the mobile app calendar view, the setting to allow this must be enabled. Details can be found in this help article.
Other Important Related Articles to Read
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Please visit these linked articles to learn more about enabling exhibitor events and setting their global settings, restrictions which can be applied, the event approval process, the events list and individual event page.