Lead Intelligence

Recognizing that leads management is a critical element of any event, our platform provides two distinct routes for enabling lead capture — Lead Capture Pro (a standalone, exhibitor-purchased module) and lead capture via the Exhibitor Manual (organiser-configured and controlled). The articles below apply to both routes unless stated otherwise.

We strongly recommend reading these help articles to understand the different options and ensure that leads are managed in acordance with your expectations

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Basic Configuration for Organisers

  • Options for setting what actions should/should not count as a lead

  • Options for what data should be shared when an action that has been set to count as a lead is taken

  • Details about scanning settings that affect both scanning behavior and what an exhibitor sees in their scanned list

Lead Capture Pro vs Exhibitor Manual Lead Capture – Feature Comparison

  • Side-by-side comparison of the two lead capture routes available on the platform

  • Covers setup and ownership, pricing model, exhibitor purchase experience, admin and reporting, and related features (custom questions, product QR codes)

Lead Capture Access Management

  • Options for who should have access to lead capture

  • Free vs. paid options

Lead Question Builder for Organiser

  • How organisers can set up the standard questions exhibitors will either use or will customize for their team

  • How organisers can enable custom lead capture questions on their event

Lead Question Builder for Exhibitors

  • How exhibitors work with standard and custom lead questions (if this feature has been enabled by the Organiser)

We also recommend reviewing these articles about the exhibitor experience

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Leads Dashboard

  • Details the central dashboard where exhibitors/team members can see all lead activity, including who performed which lead action, view the profile of each lead and meet/message/favorite each lead

Leads Scanning

  • Details about the different aspects of the lead scanning functionality and experience

Leads Export

  • Options for downloading leads, along with details about each option